Million Dollar Ideas

The Million Dollars Ideas Company develops promotions and competition concepts offering prize coverage beyond the imagination of most people.

Have you ever wondered how companies offer the chance to win big-dollar prizes to grab consumer attention? How do they afford the $1 million, the brand new home, or vacations of a lifetime?

The Million Dollar Ideas Company provides prize coverage for these promotions, so when a consumer wins, we pay for the prize while our client takes the glory. We will cover the contest risk for a fraction of the prize money, allowing you to make your competitors irrelevant for a fraction of the cost.

We also cover risk in programs where skill, chance or response affects promotional costs, such as excess redemption of coupons. When response exceeds expectations, we pay the price - not you.

Services

  • Jumbo prize coverage for contests,games and other promotional programs, including sports contests, gaming promotions, retail contests, brand marketing programs and media promotions
  • Guarantees for athlete performance incentives
  • Over-redemption protection for coupons and premium offers
  • Internet and e-commerce promotions
  • Packaged services where we provide both the prize and materials to help you with the setup

How You Benefit

With The Million Dollar Ideas Company, you get a bigger, more exciting promotion that produces better results for the same or fewer dollars than you might have spent.For a fixed fee, you receive plenty of upside, including:

  • The ability to plan promotional expenses to the penny
  • Eliminating budget overruns for higher-than-expected response
  • Protecting against budget-busting prize payouts
  • A way to driving traffic, increase sales, gain publicity, and enhance goodwill
  • Consultation on promotion design and rules

How It Works

The Million Dollar Ideas Company covers the promotional event risk through SCA Promotions, the worlds leading provider of promotional risk coverage for events, contests, sweepstakes and games. SCA has covered Billions and awarded over $154 million in cash and prizes since 1986.